EXHIBITORS

IMPORTANT DATES

  • Mar 13: Receiving Begins: Freeman Co. Labels
  • Mar 15 – 11:59 PM CST: Discount Price Deadline

  • Apr 5: Advanced Freight Deadline
  • Apr 9-11: Brothers Food Service will receive your refrigerated items between these dates.

  • Apr 11: Refrigerated Produce Deadline

  • Apr 12: Exhibitor Move in 2:00pm-6:00pm (product will be at booths by 5:00pm at latest)

  • Apr 13: Exhibitor Move in 6:30am-8:30am (product will be at booths by 8:00am at latest)

  • Apr 13: Show Open, 9:00 AM – 2:30 PM

  • Apr 13: Exhibit Move-Out 2:30 PM – 7:30 PM

Room Block Available at Hilton Americas
Reserve using this link.

In the past, Viva Fresh has received reports about brokers contacting exhibitors to book hotel reservations. These brokers falsely imply they are affiliated with show management and secure full or partial prepayment for their rooms from exhibiting companies. TIPA reminds its exhibitors that we have no affiliation with any of these room brokers. Please do not provide them with any details of your reservation and do not give them your credit card or any personal information.

Non-Refundable Charge for First Night on each Room
On Monday, February 26th, the credit card on file will be billed a non-refundable charge for the first night of each room reserved. As you know, the Viva Fresh Produce Expo is the region’s premier fresh produce event and hotel rooms are in high demand. Unfortunately, in the last few years Viva Fresh has experienced a significant number of room cancellations in the final days before the event, due to “company overbooking”. This is disappointing because Viva Fresh planners want as many attendees to have access to the event hotel as possible. When excess rooms are booked at the event hotel, it requires other attendees to book at overflow hotels. It’s disappointing to learn near the start of the event that many rooms have been released leaving no time for rebooking without other related fees that include both cancellation and contract block expectations. To continue to maintain a best in class show and reduce cancellation exposure costs, Viva Fresh is focused on ensuring as many show attendees as possible can enjoy the Marriott Marquis’s many great offerings!

Room Block at Marriott Marquis SOLD OUT!
In the past, Viva Fresh has received reports about brokers contacting exhibitors to book hotel reservations. These brokers falsely imply they are affiliated with show management and secure full or partial prepayment for their rooms from exhibiting companies. TIPA reminds its exhibitors that we have no affiliation with any of these room brokers. Please do not provide them with any details of your reservation and do not give them your credit card or any personal information.

Non-Refundable Charge for First Night on each Room
On Monday, February 26th, the credit card on file will be billed a non-refundable charge for the first night of each room reserved. As you know, the Viva Fresh Produce Expo is the region’s premier fresh produce event and hotel rooms are in high demand. Unfortunately, in the last few years Viva Fresh has experienced a significant number of room cancellations in the final days before the event, due to “company overbooking”. This is disappointing because Viva Fresh planners want as many attendees to have access to the event hotel as possible. When excess rooms are booked at the event hotel, it requires other attendees to book at overflow hotels. It’s disappointing to learn near the start of the event that many rooms have been released leaving no time for rebooking without other related fees that include both cancellation and contract block expectations. To continue to maintain a best in class show and reduce cancellation exposure costs, Viva Fresh is focused on ensuring as many show attendees as possible can enjoy the Marriott Marquis’s many great offerings!

REQUIREMENTS FOR EXHIBITOR REGISTRATION

  • Must be a member of the Texas International Produce Association (TIPA)

  • Growers, Shippers & Importers with physical operations in Texas, Oklahoma, Arkansas, Louisiana & New Mexico
  • Growers, Shippers & Importers who are not located in Texas or Mexico, must transport their produce via ground through a Texas port-of-entry.

Exhibitors Must be TIPA Members

EXHIBITOR FEE

$4,000
  • Each exhibitor will receive the following booth package from Freeman with their booth space:
  • One 8′ x 10′ booth space (one per company)
  • Up to five show badges
  • Access to all the educational workshops and sessions
  • Keynote speaker session
  • Expo receptions
  • 8′ high backwall and 3’ high side drape
  • One 7” x 44” one-line ID Sign
  • One 6’ x 30” skirted table
  • Two side chairs
  • One waste basket

EXHIBITOR SERVICE CONTRACTOR

Ordering Booth Materials:

Exhibitors will have the option to order additional booth materials (electricity, internet access, and additional furnishings) directly from Freeman. Booth materials can be shipped in advance of the Expo. View details with Freeman’s Exhibitor Services Kit.

Freeman is the official Exhibitor Services Contractor for the Viva Fresh Produce Expo. Each Exhibitor will receive the following booth package from Freeman with their booth space:

  • 8′ high backwall and 3′ high-side drape
  • All booth spaces are 10′ wide and 8′ long
  • One 7″ x 44″ one-line ID Sign
  • One 6′ x 30′ skirted table
  • Two side chairs
  • One waste basket
Booth Mock Up

MARKETING RESOURCES

Viva Fresh is committed to your success as an exhibitor, and provides the promotional graphics below to help promote your company’s attendance at Viva Fresh.

Simply download the desired graphics for your social media channels, and attach to your posts. Don’t forget to include your booth number.

To Download:
1. Right Click on the image
2. Select “Save image as…”
3. Save to your folder

For additional help, contact vivafresh@texipa.org.

2024_00_VF_EmailSignatures_Avocados
2024_00_VF_EmailSignatures_Bell Peppers
2024_00_VF_EmailSignatures_Broccoli
2024_00_VF_EmailSignatures_Carrots
2024_00_VF_EmailSignatures_Carrots_1
2024_00_VF_EmailSignatures_DragonFruit
2024_00_VF_EmailSignatures_Grapfruit_Orange_Onion
2024_00_VF_EmailSignatures_Mangos
2024_00_VF_EmailSignatures_Oranges
2024_00_VF_EmailSignatures_Strawberries